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ECOMMERCE MARKETING ADVICE TO GROW YOUR BUSINESS AND BOOST SALES

Updated: May 2, 2023


It's not simple to operate a profitable online store. To aid in the expansion of your company, we have decided to publish a list of helpful eCommerce marketing advise


Make Use of Real-Time Customization


The era of "spray and pray" advertising is over. The modern consumer expects a bespoke purchasing experience based on their requirements. The likelihood that customers will purchase increases with the relevancy of the deals you promote.


Utilize Sales Discounts


Your e-commerce store can provide discounts in a variety of ways. Seasonal sales are popular among brands, but there is also room for volume discounts, buy one, get one free offer, and simple promotional deals like 60% off everything.


Adapt Your Website to Mobile Devices


According to statistics, mobile now accounts for approximately 55 percent of all internet traffic worldwide, compared to just 43 percent for desktop. As a result, any modern company must have a responsive, mobile-friendly website.


Include Live Chat


Before making purchases, clients can voice their queries and concerns via live chat. Your customer's decision-making will benefit from your agents' sharing of product information and knowledge base articles. Eliminating any lingering doubts boosts conversion rates and enhances client buying experiences.


To increase that crucial client interaction, live chat can even be deliberately used to target website users on particular pages or who have been on those pages for a predetermined amount of time.


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