Rachael Nicole Turner is a BrandTech Strategist, brand designer, and creative director with over 13 years of experience crafting advertising, digital experiences, and brand ecosystems for a diverse range of businesses and organizations. Through her expertise in brand strategy, website design, digital systems, and marketing execution, Rachael empowers leaders to amplify their impact across business, nonprofit, and philanthropic spaces, translating vision into resonance and measurable growth.

 

Driven by an exceptional and deeply inquisitive way of thinking, Rachael has consistently pursued work at the intersection of new media, emerging platforms, evolving channels, and untapped markets. Her approach extends beyond aesthetics, focusing equally on how brands function behind the scenes; shaping environments, systems, and infrastructures that support sustainability, scale, and long-term relevance.

 

Rachael is the Founder and Creative Director of Rosemint Media, a BrandTech-driven creative studio established in 2013. Through Rosemint Media, she specializes in developing and cultivating the brands of socially conscious and first-generation entrepreneurs, guiding them from early-stage ideas to fully realized digital ecosystems. Her work spans custom campaigns for six- to eight-figure brands and personal brand strategy for creative entrepreneurs, executives, and organizational leaders.

 

Under Rachael’s strategic direction, clients have achieved significant outcomes, including up to a 40% reduction in production costs, doubled sales conversion rates, tripled ideal-client lead flow, expanded influence, and increased industry credibility. Her ability to blend strategy, storytelling, and systems enables brands not only to stand out visually, but to operate intelligently and efficiently.

 

Prior to entrepreneurship, Rachael spent eight years in the finance industry, building a strong foundation in banking, investments, and management. This background sharpened her superpower: a rare ability to understand both the front-end experience and the back-end mechanics of platforms and systems. When paired with her keen eye for design, this fluency allows her to architect brand ecosystems where visuals, workflows, automation, and messaging align seamlessly.

 

Vision-oriented and design-savvy, Rachael conceptualizes campaigns, systems, and strategies rapidly, mentally running multiple variables before executing with clarity and precision in real time. Her work is known for clean design, impactful detail, emotional resonance, and strategic depth, ensuring brands do more than gain attention, they connect and endure.

 

Expanding her creative and technological footprint, Rachael launched Radiant Thorns in 2017, an art and organizational brand for entrepreneurs. In 2022, she introduced Rosemint NFT, creating a trusted space for Black and Brown entrepreneurs to explore Web3 and blockchain technology for increased visibility and opportunity. As part of the continued evolution of the Rosemint ecosystem, she is developing Rosemint Impact and Flourish Brand Lab, initiatives focused on education, systems, and long-term brand sustainability.

 

Originally from the south suburbs of Chicago, Rachael finds joy beyond her work by savoring slow weekend mornings and creating meaningful memories with her daughter, Kristen Rose; a grounding reminder that legacy, alignment, and intention are at the heart of everything she builds.

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Current Organizations:

Girls Who Brunch Tour - Creative Director 

Greater Englewood Chamber of Commerce - Board Member

Hustle Mommies - Brand Manager

 

Favorite Quote: "Sometimes you just have to jump out the window

and grow wings on the way down."

Ray Bradbury