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A BrandTech studio amplifying socially conscious brands through strategy, systems, and standout design.
National Association of Community and Restorative Justice (NACRJ)
SHAPING JUSTICE FOR THE 21ST CENTURY
ABOUT NACRJ:
NACRJ's mission is to advance community and restorative justice as a social movement by serving people and organizations committed to building community and addressing harm. NACRJ provides guidance and support to establish high-quality practices with fidelity to restorative principles.
To date, NACRJ has convened nine National Conferences on Community and Restorative Justice, the most recent being in Washington, D.C. in July 2024. Incredible growth over the past seventeen years - from 183 attendees in 2007 to 1,902 attendees in 2024 - signifies the growing interest and expansion of community and restorative justice across the U.S. and the world. The 10th National Conference will take place July 7-10, 2026 in New Orleans.
SCOPE OF PROJECT:
Creative Direction
Website Consulting
Event Strategy & Design
Brand Identity
Brand Strategy
CHALLENGE
2022
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First large in-person event post-COVID
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Came in 3 weeks prior to event
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Helped with planning, logistics, scheduling
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Needed an effective and vibrant event signage, video commercial for a major network
2023
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Creative direction and strategy for robust, dynamic new website
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Assisted with translating, organizing, and strategizing the vision with the client and then communicating with the development team
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Needed graphics to enhance the website visuals and user experience
WHAT WE DID
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A robust and dynamic new website
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SEO optimization increased
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Vibrant, scroll-stopping graphics
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Campaign strategy
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Created an effective and vibrant event signage, video commercial for a major network
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A well-defined brand guide that resonates with the entire team
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Created custom graphics that enhanced the website visuals and user experience
OUTCOME
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A successful first large in-person event post-COVID
