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CASE STUDY: BURST INTO BOOKS

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ABOUT BURST INTO BOOKS: Literacy & resources for children 6 months to 18 years old. Representation by way of diverse authors, books & storytellers. We encourage and develop young readers to discover books, share stories, explore dialogue, and have fun! From youth book clubs, family events, writing workshops, educational services, and online workshops, you’ll find plenty of inspiration for a great conversation and lots for your kids and families to get involved in.

SCOPE OF PROJECT:

Brand Management

Brand Identity

Social Media Strategy

Brand Strategy & Planning

Email Marketing

Website Creation and Maintenance

CHALLENGE

  • Pivot from in-person events to creating infrastructure for virtual events and new E-Learning platform.

  • Increase website traffic.

  • Optimize current marketing strategies and build for future expansion.

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OUTCOME

  • Continuous evolution and elevation of the organization.

  • Easy access for new supporters attained from media appearances.

  • Profitable E-Learning services and successful attendance of virtual programming.

  • Increase in donations from sponsors during 2020 and into 2021.

As this client' brand grew, we were able to create attractive graphics to represent each line of business.

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